15+
YEARS
Bespoke Qualitative Recruiting and Research
We Can Find Your Needle in the Haystack
When it comes to innovation needs, talking to ‘heavy users’, or a representative sample is only going to get you so far. When your project needs insights that can stretch strategy beyond what seems possible and safe, you need a qualitative recruit that operates at the extreme: trend-setters, rule-benders, change-makers.
With experience in industries ranging from Retail to Restaurants, Wellness to Finance, and Sodas to Sauces, City Curious’s expertise lies in our ability to find and hand-select fringe experts, leading academics, trend-setting influencers, and incredibly specific, top-notch consumers.
Whether your project needs a full qualitative recruit, a few thought leaders or a just short term qualitative moderator, City Curious can help provide powerful and precise conversations to shape insights that will fuel your brand strategy.
Kelly Barber, Owner
Curious to Learn How We Can Help?
RECRUITING
-Full recruit
-Individual subject matter experts
-Influencers
MODERATING
-Virtual IDIs
-Focus Groups
-Online Boards
-In-Homes
RESEARCH
-Project design
-Facilitation
-Objective setting
INSIGHTS
-Synthesis
-Creation
-Delivery
Why City Curious?
Our Truths:
Curiosity fuels passion.
Curiousity fuels empathy.
CuriousCity fuels efficiency.
City Curious fuels innovation.
Much like a city, our inner thoughts are complex, fast-paced, a cataclysm of structure and chaos. And there’s so much potential to harness, so much opportunity for innovation. We just have to find it.
When we allow ourselves to get curious and ask, ‘wouldn’t it be great if we could talk to the leading expert in our field? or ‘what could we learn if we had the opportunity to speak with that key influencer? or ‘what if we had time with that one in a million consumer who just ‘gets it?’ we can unlock the potential for impactful innovation.
City Curious can help you find your ‘one in a million’, and bring your brand’s potential to life.
Kelly@CityCurious.com